Thursday, August 11, 2011

New Hard Candy Products for Fall Coming Early September 2011!

 I just got a press email from Hard Candy about new and exciting colors and products they are coming out with!  These are due in early September!


Who wants the biggest, badass lashes around? We thought so! Welcome your latest addiction: Lashaholic - super volume mascara. The fabulous water-resistant formula won't flake or smudge. Black volume-building weightless powders create ridiculous volume and a flexible wand will pull every lash from wimpy to wow!  $7
World Balmination
What do you get when you mix a fabulous glossy, tinted, lip balm with an amazing sugar-lemon flavor and cool packaging? World Balmination!  8 shades to protect, nourish and moisturize your luscious lips and all for $3 each!  Who's collecting them all??

Stroke of Gorgeous
Hard Candy just had a Stroke of Gorgeous!  How about infusing a felt tip eyeliner that defines eyes in one smooth sweep?  The calligraphy type pen allows thin or thick lines and the saturated tip prevents pulling across the lid.  Each liner is infused with our Growth Serum to promote long term growth.  3 shades – black, purple and teal – developed for the makeup artist in all of us.  $5 each.
Stay in Line
Not much of a liquid liner lover? Stay in Line is a new formula that infuses our Lash Grow Serum into a mechanical pencil for the first time ever!    The self-sharpening retractable pencil allows for easy, smooth application.  These must-have pencils are available in basic, bright and shimmering shades.  6 beauty editor-named to choose from and only $5 each.  Grab ‘em all and line ‘em up!
 Eye Def
Everyone wants their makeup to be in Eye Def.  And that collection is blowing out of Walmart.  So Hard Candy has added an entire new Molten Metal Cream collection to the lineup to melt hearts and turn heads.  This unique crease-proof formulation coats the lid and will stay put all day or night.  Oversized angled doe foot applicator deposits the most stunning flash of color.  10 beauty editor-named shades are so magnificent your eyes will pop with never before seen color.  $6 each!
Walk the Line 24 Hour Lash Grow
Say hello to your new best friend! Our new first of its kind Walk the Line 24 Hour Lash Grow system gives you the sexiest black patent leather liquid liner you've ever laid eyes on. Stays put until you take it off and that's not the best part. This formula is infused with an Amino Acid and Protein laced Lash Serum that will help make lashes thick, long and gorgeous! So while you're looking fierce the serum is doing its job. Switch over to the clear serum when you take off your makeup. Not into liner? Use the clear serum for 24 hour growth. Sit down for this – it’s $7!


Plexi-Gloss: ultra, wet, high shine lip gloss, 4 new shades in pinks and naturals
Mouthing Off: sheer lip shine, 4 new shades in pinks, naturals and browns
Plumping Serumfat pout lip gloss, 5 new shades in pinks, orange and naturals
Lash Tinselglitter mascara, 2 new shades in purple and fuchsia

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